My FL brand photographer story | Ashley Morse Commercial

Hey there! I’m Ashley.

I’m a mom, entrepreneur, and a die-hard gardener.

I have two beautiful and very strong-willed daughters that I’m raising alongside my husband (and best friend) Dameon of 11 years.

We have a perfect 1 acre Florida farm where I planted my private rose garden, herb garden, and we have all our babies in our coop!

I love naming my animals silly names so here they all are…

Our chicken babies are Nibbles(our rooster), Ollie, Tweety, Potato Chip, Pickles, and Nugget.

Our pair of ducks who act like an elderly married couple with the way they quack and bicker at one another are Cheese and Quackers. 🦆

In our home are our beagle Penny Lou and our cat Meatball.

I was born and raised in Northern California.

After we got married, Dameon joined the Army, and we moved where they told us-  first to Texas, then to Florida.

We decided to settle in beautiful sunny Panama City, Florida, and raise our family here and it has been such an exciting chapter.

While he was in the Army, I held down the fort and also began my photography business.

 

I started taking photos of my family and friends and fell head over heels in love with photography.

I began my photography business when we lived in Texas and built it into an international luxury family and wedding photography company.

While meeting and capturing my clients from all over the U.S., many of them were also small business owners and I fell in love with helping other small business owners with their brand photography.

I established my quaint on-site portrait studio to enable me to care for my family’s needs and live my dream.

We began building our AMC Model Database and now have over 300 models of all ages, sizes and species (yep we have a few dogs in there too!)

At the start of 2023, I transitioned to a full-time Florida brand photographer.

Shooting families and weddings made me happy, but being a Florida brand photographer is what really fills my heart and makes my soul sing.

I love creating consistent brand imagery that brands are obsessed with, excited to post, and strategic imagery that helps them reach their goals- while NOT having to sacrifice their precious quality family time.

I work with mainly family-owned and operated brands …and it is so much fun.

You can’t understand the hustle and bustle of entrepreneur and mom life unless you live it and I love being able to do both!

I’m so thankful for being able to live a life I could have never dreamed of.

Thank you for being here. Truly.